Flexibition 2017: Stephen Coates #3 – French flexi disc magazines

Theatrorama cover
The French, it seems, went gaga for flexi disc magazines in the late 50s as these four examples from Stephen Coates‘ collection illustrate. The 7″x 7.5″ ring bound format, similar to the American Echo magazines and their own long-running Sonorama seems to have been a winner although there are less pages in these examples which lean towards more specialist subjects. Occasionally included as a supplement with the main magazine, Theatrorama showcased extracts from plays across no less than nine discs and made it to at least a third issue in 1959.Theatrorama flexi 2 Theatrorama indexTheatrorama flexi
Cuisinorama (can you spot a theme emerging here?) followed the same format in the same year with five discs, a full colour cover as well as colour pages inside, concentrating on recipes, restaurants and food prep. You can see more examples of ‘orama’ spin-off publications on this excellent Made In Vinyl page including many of the issues featured here, Echo and the previously featured Soviet magazine, Krugazor.Cuisinorama cover Cuisinorama flexi 1 Cuisinorama flexi 2Cuisinorama back
‘Sound magazine of medical information’ Medicophone, issue seven from 1961. I’ve found evidence of up to 26 issues of this, all with the same cover. This one came with five discs covering such fascinating subjects as the heart and hernias.Medicophone coverMedicophone flexi 1Medicophone insideMedicophone flexi 2
In The Beginning There Was Rhythm, ‘strictly reserved for the medical corps(this is stamped no. 0131 inside) concentrates on jazz and seems to be a freebie produced or sponsored by Vegetaline, a coconut-based lard.

ITBTWRhythm cover ITBTWRhythm flexi 1 ITBTWRhythm flexi 2

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