There’s something going on that I feel I need to share with readers of this blog as it involves a magazine that I’m very fond of and, of late, have had dealings with. Shindig! is one of the only music magazines I regularly read, possibly the most informative about certain areas of music I’m particularly interested in, but also one that has recently been the subject of a sudden takeover by their publisher.
A little history: Shindig! started out as a fanzine, edited by Jon ‘Mojo’ Mills and Andrew Morten, specialising in Psych, Garage, Beat, Powerpop, Soul and Folk. Volcano Publishing started working with them in 2007, initially publishing six times a year and getting them into record stores and newsagents, inc. WH Smiths. The mag then went monthly and, despite heavily focusing on 60s and 70s artists, also embraced the new and covered many new bands making music in these styles which is what initially drew me to it in 2013 when they featured Broadcast, Ghost Box, Giallo soundtracks and more.
Earlier this week news started to filter out that the next issue (original cover above) had been doctored by the publisher without the editor’s consent and rebranded as ‘Kaleidoscope’ (incorporating Shindig!). Relations between the mag and the publisher had been rocky for some time and things had come to a head to the effect that Volcano Publishing had taken control of the mag, re-titling it as they don’t own the name Shindig!, cutting off email addresses and re-routing Shindig’s website address to their new ‘Kaleidoscope’ pages. See their own statement of intent and events here.
Jon Mills posted on the Shindig Facebook page on April 8th, “there is bad shit going on in Shindigland. Our old publisher is rebranding without Andy or I (who I think everyone knows ARE Shindig!) This new Kaleidoscope title is not Shindig!, although the first issue contains elements of what would and should have been Shindig! #47. It’s a sham and something I know our readers will not be happy about. The editorial policy is not ours. We as editors are not responsible and are as shocked by this as you. A full statement will follow. In the meantime we are working on means and ways to continue Shindig! in the format we all cherish. Our site is no longer functional so please watch this space. More soon.”
Since then there has been a more detailed statement from Andy which you can be read here. There seem to be allusions to the Shindig twitter account being censored so they have set up a new one here. It’s all pretty depressing sounding stuff and I can only feel for them after spending years building up the magazine to a point where the music they were covering and the new musical landscape were in perfect synch. I’d previously pegged the mag as another Mojo but it’s far more than that, focusing on lesser-known, more underground bands as well the more leftfield of the old guard. No endless rehashes of Beatles, Stones or Dylan features year in year out, which, let’s face it, have been examined to within an inch of their lives in other publications now. On a purely personal note it’s galling for me for a number of reasons, mainly because I’d found a magazine that covered many areas of music sadly lacking from other print media that now seems to be being co-opted into something else. I’ve not seen the new rebrand but the cover above is from a pdf of the pre-doctored version so it will be interesting to compare the two come Record Store Day, two days after ‘Kaleidoscope’ has cannily been slated for release. (Side note: I wonder if the new mag is aware of the Italian ‘visual culture’ ‘Kaleidoscope’?)
Two other reasons to be gutted by these events: I had a letter printed in the next issue, it’s in the version at the top (which won’t see print as is) but whether it will appear in the new ‘Kaleidoscope’ variant remains to be seen (oh the irony of that name too). The letter was praising the mag and its current direction whilst offering suggestions for future inclusions and in light of these recent changes it will unfortunately leave a bad taste in the mouth if they run it. The other pisser is that I was just finishing my first feature for Shindig! as I heard the news – an examination of The Dragons‘ history and the tale of issuing their lost ‘B.F.I.’ LP alongside new interviews with the brothers. It may yet see print as Jon and Andy are taking steps to relaunch but these events are still unfolding so I’ll try to update this as more info emerges.
You can follow their progress at the Shindig Facebook page and Twitter accounts, if you’re a fan of the mag and didn’t know about these events then I urge you to read their posts as it’s quite eye-opening. If you never saw an issue before but are curious about this kind of music and more then investigate Shindig! if you get the chance, it’s the kind of mag that some record stores have back issues of. I’m confident that Jon and Andy will come back in full control of their title because they have a loyal fan base but many will see a new magazine called ‘Kaleidoscope’ in the racks of their record shops on April 18th and not know the background to how it came into existence.
This is a perfectly-timed move for a new title to launch with the artificially-swelled ranks of the RSD audience in the right place at the right time to form a new readership, something I’d bet the publisher is counting on. I only hope that Jon and Andy can recover from this hijacking quickly, keep their team of writers onside and come back doing what they do best. I’d wager that there will only be room for one publication of music of this ilk (although wouldn’t it be nice to be proved wrong – no matter the circumstances of their coming into existence?) Hopefully this split will be for the best for both and even give Shindig! some extra publicity.
*UPDATE: Jon and Andy have a new website up now with their statement about the whole affair on it – visit: www.shindig-mag.com and read what they have to say.
They have a new podcast too with messages and songs of support from all over the world plus that statement again.